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This event invited several high-ranking officials such as the Governor of West Java Province that was represented by Dr. Hening Widiatmoko, M.A., as the Head of West Java Provincial Library and Archive Bureau; Prof. Reini Wirahadikusumah, Ph.D., as the Rector of Â鶹ֱ²¥; Deddy Priatmodjo Koesridartoto, Ph.D., as the Head of BPUDL Â鶹ֱ²¥; and some other parties from the Â鶹ֱ²¥ Press' business partner, national book writer, and the representatives from several universities such as UI and IPB.

Â鶹ֱ²¥ Press Co., with the complete name of Inovasi Teknologi Bermedia Press Co., is one of Â鶹ֱ²¥'s commerce units which was established in the 70s and became an itb supporting commerce unit (UUP) under the management of BPUDL Â鶹ֱ²¥. However, since two years ago the transformation process of this commerce unit was started as a way to increase the productivity and literacy of Â鶹ֱ²¥ students and the related communities. Finally, the status of the Â鶹ֱ²¥ Press as a corporation was inaugurated by BPUDL. This Â鶹ֱ²¥ Press Store launching event is the first step of the framework that has always been dreamed of by Â鶹ֱ²¥ Press.

In his opening remark, Deddy Priatmodjo, Ph.D., as the Head of BPUDL Â鶹ֱ²¥, said that the development process of Â鶹ֱ²¥ Press Co. has begun since 2018. However, due to the pandemic and other matters, this project had only been seriously worked on in the first quarter of 2021. At the time, he and his team created and developed the best possible business model in order to maximize Â鶹ֱ²¥ Press potential.

"When we were given the mandate to develop the activities of Â鶹ֱ²¥ Press, I and my team has been working on the development of this business model since the first quarter of 2021. Finally, we realized that this business model will not only be narrowly focused on book but can also be developed in other directions. Indeed, to achieve our aim we will try to maximize all available opportunities and synergize with other parties," said Deddy.

Meanwhile, the Rector of Â鶹ֱ²¥ Prof. Reini Wirahadikusumah, Ph.D., said that the inauguration of this Â鶹ֱ²¥ Press Store can open new possibilities for cooperation and collaboration with the other universities in Indonesia to give a real contribution to the advancement of this nation, especially in the reading and writing literation sector to the surrounding communities. She hoped that with the Â鶹ֱ²¥ Press Store that is located outside the Â鶹ֱ²¥ campus, Â鶹ֱ²¥ can better facilitate outside communities to feel the impact of this commerce unit.

"It is true that the original aim of this Â鶹ֱ²¥ Press Store is to accommodate the needs of Â鶹ֱ²¥ students. However, it doesn't just close the possibility of communities outside the Â鶹ֱ²¥ to utilize the service of this commerce unit. The expectation is that by building this business, the movement of society's literacy can be improved because this also became the focus of this business, just like publishing community books, children's books, etc," she said.

After the remark session ended, the launching ceremony continued with a signing of an MoU between some of Â鶹ֱ²¥ Press Co. partners such as Reka Inovasi Indonesia Co., Aktiknas Co., Fujitsu Indonesia Co., C59 Co., Kepala Nusantara Co., Anak-Anak Kreatif Indonesia Co., Asayani Batik Co., Molusca Project Co., and Engineer Workwear Co. The closing session of this Â鶹ֱ²¥ Press store opening ceremony was done by a symbolic ribbon cutting by the Rector of Â鶹ֱ²¥ and was continued by a store tour that was guided by the Â鶹ֱ²¥ Press Co. officials.

Reporter: Nur Rama Adamas (Civil Engineering, 2020)
Translator: Favian Aldilla R (Civil Engineering, 2019)